At That Fish Place – That Pet Place, what gets us out of bed every day is providing the Ultimate Pet Experience to everyone who walks through our door. The kind of memorable experience that makes That Fish Place – That Pet Place a child’s favorite store. The kind of experience that has made us an industry and community leader for 50 years. The kind of experience that makes families choose coming here instead of the local aquarium or zoo. The kind of experience that gets the dog’s tail wagging as soon as she knows where she’s going. The kind of experience that creates a customers confidence in the advice and products we deliver every day, to the family members they love.